Crowd around for Asterix! Some 200 journalists from the world over elbowed their way through the small Auditorium at the French National Library in Paris on 8 October 16, 2009 as they were treated to an exclusive preview of the incredible banquet of activities being prepared for the 50th anniversary of Asterix and his friends.

A new album, stage shows, exhibitions and even a major event that goes by the code name "The Gauls are invading Lutetia", have everyone waiting with bated breath…. Albert Uderzo, Anne Goscinny, Arnaud Nourry (CEO of Hachette Livre) and Isabelle Magnac (manager of Editions Albert René) have announced a programme to make your mouth water! And here, just for you, is a quick peek at the many other surprises in the making…

Watch the slide show presenting the press conference.

Acknowledgements to Philippe Cauvin for the pictures.